Trace Hanlon
Trace Hanlon
Trace Hanlon
Trace has worked in senior national management positions in beverage alcohol since 2006. Calling on every significant liquor board from Canada's East to West coasts. Trace has worked closely to successfully develop companies such as Maxxium - Beam, Remy Cointreau, Roust and Concha y Toro. Traditionally trained as a marketer with Unilever
Trace has worked in senior national management positions in beverage alcohol since 2006. Calling on every significant liquor board from Canada's East to West coasts. Trace has worked closely to successfully develop companies such as Maxxium - Beam, Remy Cointreau, Roust and Concha y Toro. Traditionally trained as a marketer with Unilever, Trace made the transition to beverage alcohol industry seeing an opportunity to apply proven consumer packaged goods sales and marketing methodology, engage his passion for wine, beer and spirits, and help businesses grow. Trace co-founded and launched highly successful Georgian Bay Spirits in the domestic market in 2013.
Gene Vite
Trace Hanlon
Trace Hanlon
With nearly 3 decades of professional business experience, Gene is blending his Entrepreneurial pursuit of opportunity, Sales, New Business Development, and exceptional multi-channel relationship-building experience in the Spirits, Bar, Food Service, and Entertainment industries along with his exceptional and creative brand, and category
With nearly 3 decades of professional business experience, Gene is blending his Entrepreneurial pursuit of opportunity, Sales, New Business Development, and exceptional multi-channel relationship-building experience in the Spirits, Bar, Food Service, and Entertainment industries along with his exceptional and creative brand, and category experience with what he loves most...Bourbon.
Gene is also known as Northern_Bourbon a brand that he started several years back on the social media platform Instagram where he has garnered the likes and attention of many within the Bourbon community. Give him a follow for all things Bourbon-related and for breaking news on what Evergreen Beverage is up to next.